Applying Our Brand

Campus Signage

Campus Signage Policy

All permanent campus signage must be created by SEU Creative. This policy is intended to ensure that consistent and correct branding (fonts, logos, colors, etc.) are used for all physical branding. It also helps ensure that the most cost-effective options are utilized.

The policy covers all types of permanent signage for our main campus and other SEU buildings (e.g. the Downtown Lakeland office). 

SEU Creative will:

Design signage in-house or oversee the design and/or execution of signage that is contracted with an outside vendor.

Oversee brand compliance for signage.

Review and approve all signage that is affixed to any structure.

This Includes:
  • All permanently-affixed signage for interior and exterior campus wayfinding, as well as building exteriors. 
  • All interior and exterior building signage, wayfinding (mounted directional signs/directories), carvings, mounted letters or logos, etc.

Contact SEU Creative

To request signage or to set up a meeting to discuss large signage projects, please submit a Marketing Request form.
The requesting department is responsible for covering the signage cost(s).

(Note: This policy does not include temporary signage, such as A-Frame event signs or bulletin board flyers, though each department is still responsible for their own signage costs. Contact seumarketing@seu.edu if you need clarification.)