The goal of implementing the SEU Editorial Guide is to ensure university-wide consistency and clarity in written communication across all channels.
The use of AI-generated copy and media without human evaluation and refinement deprives SEU and its constituents of the unique value and character that sets us apart in higher education. We respectfully request that you review and follow this policy and related guidelines before submitting your marketing request, especially if you choose to use AI.
Did you know? Using fully AI-generated content on a web page can negatively impact the search engine optimization (SEO) ranking of the SEU website.
Providing as much factual information as possible assists us in working with you toward a successful result. However, this does not mean you need to send content to us that is already fully written.* That’s what we’re here for!
When providing the information and ideas you would like to be considered for your project, please be sure to:
Important: All final content must fit within SEU’s established brand voice/guidelines.* Therefore your submitted content may be edited prior to use.
*This does not apply to text that is required for accreditation or legal purposes. When submitting this type of verbiage, please specify in the marketing request that it cannot be modified and why.
Revised July 2024
Need a summary of SEU to use in external communications? Use one of the following options as a brief introduction to SEU.
Fun Fact:
A boilerplate is a standard set of phrasing used by organizations to establish consistency in descriptions. The name is derived from the early days of printing presses, where companies would create one printing plate
Southeastern University (SEU) is a Christ-centered institution of higher learning. Founded in 1935 and located in the Central Florida community of Lakeland, SEU offers more than 100 degree programs including associate, bachelor’s, master’s, and doctoral degrees. SEU’s reach expands beyond the Lakeland campus, with a comprehensive online learning program and more than 250 partner site programs worldwide. The university is accredited by the Southern Association of Colleges and Schools Commission on Colleges. Learn more at SEU.edu.
Southeastern University (SEU) is a Christ-centered institution of higher learning with global reach. SEU offers more than 100 degree programs at the associate, bachelor’s, master’s, and doctoral levels, as well as programs for aviation and trade school education.
SEU’s main campus is located in the Central Florida community of Lakeland. In addition to the campus-based programs, the SEU network also includes fully-online degree programs and a network of more than 250 partner sites worldwide. The university was founded in 1935 and is accredited by the Southern Association of Colleges and Schools Commission on Colleges. Learn more at SEU.edu.
Southeastern University (SEU) is a Christ-centered, innovative network of higher learning with global reach. SEU offers more than 100 degree programs at the associate, bachelor’s, master’s, and doctoral levels on their main campus in Central Florida, via online delivery, and at more than 250 partner sites worldwide. Learn more at SEU.edu.
Southeastern University (SEU) is a Christ-centered institution of higher learning with global impact. SEU offers a wide variety of learning options to accommodate students of all types. More than 100 degree programs are available at the associate, bachelor’s, master’s, and doctoral levels. SEU’s future-focused innovations also include programs designed to fill the growing needs for professionals in the aviation and trades industries.
SEU’s main campus in the Central Florida community of Lakeland offers an extensive variety of degrees and anchors their wide reach of higher learning options, which include fully-online degree programs and a network of more than 250 partner sites worldwide. The university was founded in 1935 and is accredited by the Southern Association of Colleges and Schools Commission on Colleges. Learn more at SEU.edu.
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The mission of Southeastern University is to equip students to discover and develop their divine design to serve Christ and the world through Spirit-empowered life, learning and leadership. We don’t confine that mission to our main campus in Lakeland, Florida, and have established partnerships around the country to reach students where they live and work. These sites extend the Christ-centered culture of SEU and develop leaders who will impact their communities. We also offer students the opportunity to earn their degrees fully online, providing flexibility as well as faculty support. More than 100 degree programs are available at the associate, bachelor’s, master’s, and doctoral levels.
Since our founding in 1935, our global impact has been marked by a deep commitment to transforming minds and engaging culture through the integration of faith, learning and service. Each student’s divine design is nurtured and unleashed through the investment of faculty and staff, relationships within the community, the rigor of scholarship, diverse learning experiences and the discipline of spiritual formation, which propels students into a lifetime of serving the world in the Spirit of Christ.
The university was founded in 1935 and is accredited by the Southern Association of Colleges and Schools Commission on Colleges. Learn more at SEU.edu.
The overall voice/tone of SEU is welcoming, relatable, and engaging.
Some modifications may be made based on the audience, such as a slightly more formal tone for donors or adding nostalgic references for alumni.
Adjustments may also be made based on the usage of the text (i.e. social media or print piece). However, the core voice/tone remains, with the aim of making SEU feel friendly and approachable — not distant or unreachable.